Should I Outsource My Social Media Management?

Well, I am not against outsourcing but part of the beauty of social media is its authenticity. Social media is built on trust and real credibility and by outsourcing it you are misleading people and you lose the trust.

Outsourcing takes the “social” out of social networking. Social networking requires a personal connection with those you are trying to network with. You can only do this yourself. To me outsourcing social media is like hiring someone else to answer your phone or email pretending to be you. (image this for a bit) would you do that? Hope not!

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